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Congratulations on embarking on your year-long journey to becoming an author with your very own cornerstone book to promote your business, movement, or program. You have taken your first step towards being published.
This course is designed to help you and other self-improvement specialists like you through the process of POSITIONING, OUTLINING, WRITING, ELEVATING, and RELEASING a manuscript that supports your ethos AND helps your audience achieve the transformation they desire.
By the end of the year, you WILL be an author IF you follow the system presented to you. But I gotta tell you, there’s some demanding work involved, and only YOU can put that work in.
Full disclosure: That’s not entirely true.
You could hire a researcher to do the research, a ghostwriter to write it up, and editors, copywriters, and graphic designers to create the marketing materials and finished product. You could also hire a promoter or marketer to do the marketing for you. Then all you would need to do is project manage the book into existence. Or you could get an AI assist at every stage of the journey.
And that’s a perfectly valid and acceptable choice if you don’t think you have the time or the skills to draft the book yourself. You’ll find no judgement from me if you outsource some or all of the work.
This course is delivered in terms of what needs to be done in what order, with instructions for how to do it as quickly and effectively as possible. But there is nothing to say that you must do everything yourself. You can just do the parts you think you’re the best person to do and outsource the rest. It’s not cheating, it’s a normal part of publishing.
In fact, very few books that are created end-to-end by a single person end up looking professional. Most need at least the services of a graphic designer to get the cover right and a proofreader to fix typos and grammatical errors.
So, I want you to give yourself permission right now to see yourself as the author of your book even if you choose not to write every word yourself.
Today, I want you to think about the time you have available to put into your book. Consider whether you might want to outsource parts of it, and if so, which.
Tomorrow, we’ll talk about timescales, and then we’ll look at budgets, and how you might break yours down to get the most professional end results.